Classic Aloha Shirt Stamps to be featured by USPS next year

The United States Postal Service will release five special stamps next year featuring classic Aloha Shirts. The Aloha Shirt Stamp series is part of their 2012 Stamp-A-Day collection. What’s so special about the Aloha Shirt? You can read more about the “Canvas of Aloha” here, but it seems like everyone in Hawaii wears these multi-colored shirts everyday. And there’s a good reason for it.

Hawaii’s trademark fashion

The Aloha Shirt represents the multitude of cultures, ideas, and people who live on the islands. And USPS understands that. The stamps were designed by veteran art director Carl Herrman with photos by Hawaii photographer Ric Noyle. From www.beyondtheperf.com, the online extension of the magazine US Philatelic:
Nothing says “Hawai’i” or conjures casual good times like the colorful Aloha shirt, which takes its name from the Hawaiian word often used as a blessing or greeting. The U.S. Postal Service celebrates the spirit of “Aloha” with five stamps, each depicting a different shirt. Aloha shirts are made from boldly patterned fabric showing decorative images of Hawaiian life. Two of the five classic shirts depicted in the stamp art showcase surfers and their boards; one shows fossil fish, shells, and sea stars; another shows a tropical flower known as the bird of paradise; and one shows Kilauea, a volcano on the Big Island of Hawai’i. Some commentators have traced the “casual Friday” custom observed in America’s mainland offices to Hawai’i, where Aloha shirts were first worn to work on Friday. The shirts, which have a straight lower hem and are worn hanging loosely over the trousers rather than tucked in, are now widely considered acceptable business attire in the 50th state, where the climate can make a suit and tie uncomfortable. These stamps will be issued at the postcard rate.

The Aloha Shirt designs

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