Ulupalakua Ranch


About Ulupalakua Ranch


Spanning 20,000 acres of rich, volcanic earth is Ulupalakua Ranch, Mauis second largest cattle ranch. Home to a historic paniolo (Hawaiian cowboy) culture, Mauis Winery (Tedeschi Winery), elk and much more, the Ulupalakua Ranch on the slopes of Mt. Haleakala is a must-see location when travelling through Upcountry Maui. Stop by the general store for an open-grill elk burger or veggie sandwich. Enjoy the cool, mountain air and relax, Ulupalakua is one reason why Maui No Ka Oi, the best!


Ulupalakua Ranch was founded in 1845 by businessman and agriculturist L.L. Torbert, who used the land to produce crops like sweet potato, taro, andat the direction of King Kamehameha IIIsugar cane. At the turn of the 19th century, the ranch shifted from sugar cane production to cattle ranching. Today, in conjuction with six other Hawaii cattle ranches, Ulupalakua owns and operates the Maui Cattle Company.

Facts & Trivia

  • Island: Maui
  • Duration: 30 minutes
  • Amenities: Gift shop, lunch, restrooms, food and drink.
  • Insider Tip: Try the Maui-grown elk burger!
  • Fun Fact: Ulupalakua Ranch changed its name Ulupalakua Mill in 1883.
  • What to Expect: A stop for wine tasting at Maui's Winery and Paniolo Country
  • Pop Culture: King Kalakaua was a frequent visitor who indulged in late-night champagne and poker.